Why a Press Release Instead of an Ad
Most everyone has heard the “Want free publicity, write a press release” spiel. Yet, too many small business owners still neglect this excellent source of exposure for their company and products.
“I’ll just run an ad. It’s easier,” they say.
Yet, if they really understood the impact of a press release compared to an advertisement, I don’t […]
Why a Press Release Instead of an Ad
Most everyone has heard the “Want free publicity, write a press release” spiel. Yet, too many small business owners still neglect this excellent source of exposure for their company and products.
“I’ll just run an ad. It’s easier,” they say.
Yet, if they really understood the impact of a press release compared to an advertisement, I don’t […]
